South Management.
A redesign that sets the sun over the Vieux-Port
A full redesign proposed to South Management, a creative agency in Marseille: a video hero of the Vieux-Port, case studies in a coverflow of phones and a sun that sinks into the sea to form the « o » of South.
Visit the site
South Management is a creative and events agency in Marseille (branding, video, Meta ads). Its live site did not do justice to the quality of its videos. I proposed a redesign built from its identity (sun and waves logo, ocean blue, sun yellow) and its real content.
My role · Proposed redesign: art direction, AI video, design and developmentCrawling their site revealed unreachable service pages (redirect loops), menu links returning 404 and a showcase that hid their best videos. Everything had to be rebuilt without inventing anything: their copy, videos, clients and Google reviews.
Crawl before designing
A full crawl of their site brought back the structure, service pages, videos, testimonials and articles: the redesign's content comes from them, nothing is made up.
A golden-hour identity
The ocean blue and sun yellow of their logo, a Vieux-Port video hero generated with Higgsfield and looped seamlessly, and multi-depth parallax.
Their videos in the spotlight
A studio of vertical videos, case studies in a coverflow of phones that turn on scroll, and a sun sinking into the sea to draw the logo.
A solid base
Prerendered TanStack Start, typed content, technical SEO, accessibility, and tests that keep the art direction intact from one iteration to the next.
What it actually changed.
A showcase worthy of their videos
The site finally shows their work in motion, from the hero to the case studies.
Pages fixed
The service pages unreachable on their site exist and work in the redesign.
Social proof first
Google rating and client reviews quoted verbatim from the hero on.